Benefits of Being “On Restriction”

I grew up in Louisville, Kentucky and moved to Virginia Beach, Virginia at age twelve. Most of the kids I went to school with came from military families and used terms that were sometimes unfamiliar. I remember kids talking about getting into trouble and then being...

Build a Better Mousetrap?

According to Wikipedia: Build a better mousetrap, and the world will beat a path to your door is a phrase attributed to Ralph Waldo Emerson in the late nineteenth century. The phrase is actually a misquotation of the statement: If a man has good corn or wood, or...

Time Travel Fun with Social Media

Marketers have been experimenting with Facebook’s timeline feature for pages since it debuted earlier this year. Now instead of an in-the-moment jumble of impressions, brands also have the opportunity to present their story in a historic format, noting important...